NEXT-GENERATION AI SOFTWARE
Data harmonization platform
Optimization
Our next-generation data harmonization platform
How the solution works: screenshots of our software
Visual SKU resolution console
Our side-by-side SKU harmonization dashboard lets users compare inconsistent product names, units, and prices across data sources. It also highlights confidence scores and offers real-time override options, feeding back into the AI engine to improve future matches.
Time-lag alignment dashboard
This interactive panel shows sales uplift aligned to promotional spend using Kalman filters and time-warping models. It allows teams to slide and overlay demand curves for different data cadences, revealing true promo ROI.
Ontology mapping & category translator
Designed for multinational brands, this tool visualizes how product categories differ across countries, retailers, and channels. It automatically detects mismatches and proposes harmonized categories using NLP and graph-based learning.
Error detection & data quality heatmap
This screen offers a full summary of anomalies across datasets—mismatched hierarchies, missing units, inconsistent time stamps—all scored by severity. The heatmap directs users to root causes, streamlining resolution workflows and boosting data trustworthiness.
Value created: specific metrics & use cases
$5.4M gained through promo ROI clarity
A global beverage brand discovered that 23% of their trade promotions were misclassified across five major retailers. After harmonization, their trade effectiveness analytics correctly linked pricing events to sales lift, driving $5.4M in incremental margin gains.
93% reduction in data preparation time
A leading pet food manufacturer integrated distributor, e-Commerce, and retailer feeds into our software and went from 5 weeks of manual prep to 2 days. Their analytics team now reuses harmonized structures across markets, freeing capacity for strategic work.
19% forecast accuracy improvement
A frozen meals company deployed our time-alignment module to sync promo, weather, and POS data across 9 regions. This improved their forecast accuracy by 19%, reducing out-of-stocks and excess production simultaneously.
3.1x improvement in retailer compliance reporting
A snacks brand used our solution to unify internal hierarchies with Walmart and Target’s. Their retail team could now identify compliance issues 3.1x faster, thanks to shared SKU definitions across field, finance, and retail account distribution efficiency teams.
How the solution works: advanced game-changing features
Self-evolving entity matching
Our software trains transformer-based models on every match decision your team makes—meaning it evolves with your products, naming conventions, and packaging variations. Unlike static mapping rules, it adapts live to new SKUs and market behaviors without IT intervention.
Promo vs. markdown attribution engine
We use embedded promo logic models to differentiate between genuine promotional activities and everyday low price changes. This avoids misattribution errors that can skew ROI calculations and investment decisions by millions.
Lag detection & correction algorithms
By applying Dynamic Time Warping and Bayesian filters, our platform aligns unsynced datasets (e.g., retailer POS, trade spend, and shipment logs) across different time frequencies. This reveals delayed cause-effect relationships that would otherwise go unnoticed.
Multilingual, market-specific ontology learning
Whether your European division uses “carbonated drinks” and your Latin American team says “Gasosas,” our system learns the equivalencies and normalizes taxonomy while preserving local nuances. We support hybrid hierarchies—blending internal and retailer definitions—for seamless cross-market rollups.
Auto-mapping for retail account distribution efficiency & retail data convergence
We detect and resolve conflicting product structures across demand planning, retailer accounts, and commercial data—no manual matching required. Even if SKUs exist under different codes or units, we create a single version of the truth used across functions.
Space
Space Optimization Solutions
Why You'll Love This Software's Next Generation Features
One interface for brand, shopper, and media teams
Weekly updates mean faster reaction to results
True integration of retail and non-retail media
Built-in explanations for every recommendation
Adaptable to any data maturity level
More examples of how we’ve delivered value
92% drop in manual effort
Automated SKU cleanup across five syndicated and retailer feeds.
$3.2M uplift from price harmonization
Aligned e-commerce and in-store pricing across 8 key accounts.
47% faster assortment planning cycles
Unified retailer hierarchies enabled quicker expansion decisions.
19% improvement in out-of-stock forecasting
Smoothed seasonal demand curves with lag-corrected time series.
Why this benefits your business
Solves for your category’s specific structure
Consumer brands often say their category is too unique—pet food formats, haircare multipacks, or OTC health items with regulatory layers. Our software learns your structure, whether you measure in units, doses, or split packs, and keeps those distinctions intact when harmonizing across retailers and systems.
Handles every retailer’s format — not just the big ones
Whether you’re dealing with mass merchants, club stores, regional grocers, or quick-commerce channels, each one reports sales differently. Our harmonization engine learns and reconciles these differences — unit-of-measure, taxonomy, frequency — without forcing you to compromise on detail.
Lets you expand globally without rebuilding infrastructure
When you enter a new market, you don’t need a new data pipeline. The system’s multilingual models and ontology engines automatically detect regional category terms, allowing your analysts to compare performance across geographies without standardization delays.
Enables collaboration between sales, finance, and marketing
Too often, departments operate on different views of the same data. With harmonized, governed, and real-time data, your teams align around pricing, promo, and forecasting decisions faster—especially across hybrid org structures and broker/distributor models.
Adapts to emerging channels and unstructured data
Consumer brands are increasingly seeing value in digital shelf analytics, third-party reviews, and loyalty systems. Our platform is designed to handle unstructured data and quickly incorporate new sources, allowing your data foundation to grow alongside your business.
Live at
Our out-of-the-box solutions are fully customizable to fit your team’s workflows, brand goals, specific constraints, retailer needs, shopper behaviors, and strategic objectives.
Find out why Insite AI is chosen in RFPs over 3rd parties & doing things internally.
Get in touch
Our friendly and efficient team is here to discuss your ideas. No pressure, just solutions.
Contact us
What happens next?
- Our team will reach out to you to schedule a 'no pressure' call to help understand your objectives
- We'll provide relevant demos and examples. You then confirm to us that you have a formal mandate to purchase.
- We will provide the best-in-class proposition, tailored to all your nuances.
