The CPG’s Guide to AI

Research confirms leading consumer brands who harness the value of consumer insights and artificial intelligence (AI) better predict the needs of their customers. By turning mounds of overwhelming data into actionable intelligence, these CPGs are scoring big with retailers and end consumers alike.

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How AI Will Revolutionize Annual Business Planning

Annual business planning is enormously important to consumer goods organizations, yet it is still largely done on spreadsheets. What’s more, CPG organizations inform their annual planning decisions using historical data. A strategy built on looking backward to go forward. In this article, Capri Brixey shares how CPGs can incorporate AI into their annual business planning to create a more predictive view of the future.

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How Brokers Can Lead the Way in AI Adoption

Through business intelligence and predictive analytics, brokers can ascend to new heights among their CPG partners. They can also strengthen their standing among retailer partners. Moreover, brokers can be a bridge between both, using high-powered AI to uncover common data truths and drive growth across the store.

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